Welcome to a career strategy workshop.

We often learn how to manage everything but our own careers. While some of us may want to end up in a C-suite role, many of us want to work in a particular industry or with a particular mission.

These questions will help you determine the next steps you may want to take in your career.

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Way to go for taking the time!

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What you need for this workshop

A notebook (digital or analogue)
Pen
About 2-3 hours of uninterrupted time </aside>

Tools & Bonus Content

Resume.co - AI resume builder that can help you build industry or job description specific resumes
Carrd.co - website builder that’s great for a 1-page portfolio website
Product Management Assessment - what I use when trying to understand a product manager’s current skills </aside>

What we’re digging into

Career Track

What industry you focus on
The type of customer you focus on
Your technical skill level
Your career aspirations and goals </aside>

Joy & Following the Sparks

What would you do just because you can?
What are you drawn to? How does that show up? </aside>

Areas in Your Career

Industry

Your industry determines what kind of subject matter expertise you have. For example, maybe you deeply understand financial regulation. Or maybe you understand what it’s like to work with volunteers at a deep level. Regardless of the industry, companies often want their product managers to have deep expertise in a specific industry.

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Type of Customer

Do you want to focus on:

B2B - business to business
B2C - business to consumer
B2B2C - Business to business to consumer - ie a business customer but you still have end-users

This distinction can help you both determine the type of customer and the type of product

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Technical Level

Do you want to work on more technical products, like APIs, infrastructure or data products? Bringing technical chops and engineering experience can help you land a job that may be more technical where your customer is a developer or software engineer using your product to build a product.

Not into that? There’s tons of product jobs that are not technical.

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Industry

What industry expertise do you already have?

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here’s space for you to write your answers

What type of industry are you interested in?

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Where are the opportunities for overlap or transferable skills?

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If you want to work in a completely different industry, what is one small step you could make to get closer? Example: You want to be in automotive, but you’re in AI for insurance. How can you leverage where you currently are to get where you want to go?

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